Pretentious actress Gwyneth Paltrow has launched a lifestyle website/newletter called Goop. Apparently Goop was her childhood nickname and quite obviously, her marketing & advertising guy was sleeping through the meeting wherein she proposed calling the venture Goop. Because seriously, doesn’t Goop sound like something one rubs on a skin infection, rather than a cool, edgy (presumably sentimental) name for a lifestyle blog?
Anyways, I checked out Goop which appears to be Miss Paltrow playing at being Martha Stewart without the good photography. The web site offers:
- Recipes: such as tuna steaks on ciabatta bread sandwiches which Paltrow says her toddler son likes *eyeroll*;
- Philosophy: Miss Paltrow’s treatise on Pessimism is good for a laugh;
- Information on Culture/Museum/Artsy-Stuff;
- Holistic/heath information: get more sleep, drink more water and cut out sugar. Who knew?
- Restaurant and hotel recommendations: specially for us folks who can afford ₤175 per night hotels – ₤175 being the cheapest room rate I could find!
- Clothing: tips for a stylish yet “fuss-free” wardobe, for us busy working mothers. Heck, anyone could look chic if they changed their ratty sweatpants for a slouchy grey tank from Zooey, slipped on their Bottega Veneta boots, and tossed their Balenciaga purse into their Tods handbag.
Normally I wouldn’t waste the effort to write a snarky review of some random celebrity’s pet web project, but there is something so idiotic this one that I couldn’t help myself. Anyone who can afford the lifesytle Paltrow talks about would not be need to read her web site to get tips on what to wear/where to stay, y’know what I mean? Tuna steak sandwiches for my kid’s lunch-break? Hell! I’m lucky if I can afford some nice tuna steaks for my Sunday dinner! (About EC$25 for two pieces of tuna. Besides, what child do you know eats fish that isn’t out of a can and mixed with mayonnaise?) Well, I guess that’s what you get from a crappy-arse, poorly designed website called Goop. steupse!
For some real lifestyle/living blogs check out some of my personal recommendations below or leave links to your favorites in the comments.
Better Homes & Gardens (the bomb!)